AI in Ad Targeting Course

Become a Certified AI Advertising Specialist and master how artificial intelligence transforms ad targeting, personalization, and performance optimization. Learn how to use AI tools to improve ROI, predict user behavior, and deliver hyper-relevant ads across Google, Meta, programmatic platforms, and more.

Key Highlights

Live Sessions by Marketing & AI Experts

80+ Hours of Instructor-Led + Self-Paced Training

20+ Projects Including Google, Meta, and Programmatic Ads

Includes Real-Time Dashboards, Prompt Libraries & AI Toolkits

About the AI in Ad Targeting Course Overview

This course is designed for digital marketers, media buyers, and performance strategists who want to supercharge their campaigns using AI. It explores how machine learning and predictive analytics are reshaping paid advertising — from audience discovery to real-time optimization and retargeting strategies.

What Courses Will This AI Advertising Program Offer?

You’ll go through 7 deep-dive modules supported by live examples, AI tools, and campaign simulations.

Course Curriculum

Course 1: Introduction to AI in Digital Advertising
Course 2: Understanding Audiences with Predictive Segmentation
Course 3: Smart Bidding & Budget Optimization Using AI
Course 4: AI-Enhanced Ad Creatives (Copy, Visuals, Videos)
Course 5: Dynamic Retargeting and Lookalike Audiences with AI
Course 6: AI in Multi-Channel Attribution & Performance Analytics
Course 7: Building & Deploying AI-Powered Ad Campaigns
Capstone Project: Launch & Analyze an AI-Optimized Ad Funnel

What Skills Will You Master in This Course?

This course blends marketing strategy with AI-powered execution to help you drive better results:

Predictive Audience Targeting: Use machine learning to forecast intent
Smart Campaign Optimization: Automate budget allocation across channels
Ad Creative Automation: Use tools like ChatGPT, Jasper, and Canva AI
Real-Time Bidding & DSPs: Learn how programmatic ads work
Behavioral Segmentation: Leverage user signals to build personalized journeys
Conversion Rate Optimization (CRO): Use AI to test & optimize landing pages
AI in Analytics: Use platforms like GA4 + AI to analyze campaign impact
Multi-Platform Campaign Integration: Sync Google, Facebook, LinkedIn ads using AI tools
Privacy-Safe AI Targeting: Navigate cookieless and GDPR-compliant strategies

Why Pursue a Career in AI-Powered Ad Targeting?

Ad tech is rapidly evolving, and companies are investing in AI to reduce spend waste and improve personalization. Professionals with AI + advertising skills are in high demand by agencies, e-commerce brands, and global platforms. This role combines creativity, analytics, and automation — offering high-growth potential.

What Does an AI Ad Targeting Specialist Do?

Use data & AI to identify, segment, and target the right audience
Set up and optimize performance marketing funnels across platforms
Generate ad creatives at scale using generative tools
Monitor, analyze, and adjust ad spend using real-time AI insights
Integrate AI workflows in ad platforms like Google Ads, Meta, and DSPs
Stay ahead of trends in automation, privacy, and audience modeling

You’ll be fully campaign-ready within 2–3 months, with real ad use cases, templates, and client-facing reports.

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20+

Skills Covered in This Course

Audience Clustering & Segmentation
Predictive Modeling for Ad Targeting
Meta Ads Manager & Google Ads AI Tools
Smart Bidding & ROAS Optimization
Lookalike Audience Creation
Behavioral & Contextual Targeting
Ad Copy Prompting (ChatGPT, Jasper)
Image/Video AI Creatives (Canva AI, Pictory)
Funnel Design Using AI Tools
A/B Testing with AI Optimization
Real-Time Ad Dashboards (GA4, Supermetrics)
Retargeting Strategies
Programmatic Advertising
Dynamic Product Ads (DPA)
Customer Lifetime Value Prediction
Landing Page Personalization
Multi-Platform Attribution Models
Marketing Automation Integration (Zapier, HubSpot)
Cookieless Targeting Solutions
Privacy-First Ad Strategies

Companies That Believe in Our Alumni

150+

Hiring Partners

1000+

Career Transitions

70 to 80%

Average Salary Hike

20 Lakhs Highest Salary

Highest Salary

Why people choose DSIFD School for their career

his course opened my eyes to the power of AI in digital marketing. I learned how to segment audiences and create personalized ads automatically. After completing it, I helped my company increase conversion rates by 35%!

Before this course, I didn’t really understand how AI works in ad targeting. The real-world examples and case studies were super practical. I’m now using predictive analytics tools confidently in my marketing role.

I highly recommend this course for anyone in advertising. It taught me how to use AI tools to optimize campaigns and reduce ad spend wastage. I’ve added AI projects to my portfolio and got a promotion!

The AI in Ad Targeting Course is well-structured and easy to follow, even for beginners. It combines theory with hands-on practice using actual datasets. I feel ready to build smarter, automated ad strategies for my clients now.

AI in Ad Targeting Course

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